ConceptCafé Advertising has launched a new spot for the 2010 Honda Odyssey, claiming basically that “if your kids can imagine it, we can build it.”
According to its creators, the spot targets both the U.S. Hispanic and the general market audiences.
Watch them both below, in English -and Spanish. Leave your comments!
Client: Honda Odyssey
Agency: ConceptCafé Advertising
Advertisement
(1) I don’t think this is a commercial at 1:18
(2) If it is, it is the biggest waste of money ever; there is nothing in the spot that says that there is any competitive advantage, any reason why, or even any compelling reason to choose Honda
(3) The voice-over would be laughable to any General Market America.
10 bucks says it doesn’t run in any real media as a spot. It might run once so they can register it in a contest. But 10 bucks says there is no media money against it.